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The Top 3 Ingredients to Drive More Sales through Video Marketing

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Video marketing is the most effective form of online advertising and can be a powerful driver for your sales organization. In this webinar, Charlotte Broadbent, the Director of Marketing at Lemonlight, will demonstrate the tops ways to successfully use video to guide your consumers through the sales funnel and the analytics you need to pay attention to.

You'll learn:

  • Top three ingredients to include in your video to turn website visitors into customers
  • The KPIs you need to focus on to measure your success throughout your sales cycle
  • Average engagements rates when using a video instead of text
  • Which types of videos are most successful throughout your buyer's journey

Charlotte Broadbent

Director of Marketing, Lemonlight



Thue Madsen

Marketing Operations Manager, Kissmetrics