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Personalize Your Email Marketing with Advanced Segmentation from Kissmetrics

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Instead of targeting decision makers, what if you could target users that visited your pricing page but didn’t convert? Instead of targeting marketers, what if you could target users that were in your trial experience but didn’t purchase?

It’s easy to take a blanket approach and send your email to the largest list possible and hope for a high response rate. But the right approach to email marketing isn’t targeting the largest list, it’s targeting the right list.

Join us for this Kissmetrics webinar and we’ll show you how to:

  • Uncover insights and find bottlenecks that will increase overall performance
  • A/B test subject lines to get better open rates
  • Personalize your content based on specific actions that your users have taken
  • Put the right message/offer in your user’s inbox to get better click throughs

Get ready to see an increase in conversion rate across all your email marketing metrics.
See you at the webinar!

Keara Cho, Kissmetrics

Keara Cho

Sr. Product Marketing Marketing Manager, Kissmetrics

 

Andrew Wyatt, Kissmetrics

Andrew Wyatt

Product Manager, Kissmetrics