Kissmetrics Customer Web Analytics

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The 6 Metrics Every Subscription Business Needs to Track

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For a SaaS business, there are 6 metrics that cut through all the clutter and tell you where you’re at. They’ll even tell you where your problems are and help guide you to the next level.

Using these metrics, here's what you'll get answers to:

  • Whether your growth is being limited by your marketing or your product.
  • Which marketing campaigns you should focus on.
  • How valuable your customers are.
  • Whether or not you’re building a stable revenue stream.